Integrating Commissions into your pricing

  1. Industry
  2. Business Support and Tools
  3. Integrating Commissions

In today’s competitive landscape, commissions can be a valuable point of difference in attracting your target audience and boosting revenue.

Integrating commission effectively into your pricing structure requires careful consideration to ensure commissions do not eat into your revenue. 

Other Resources: 

  • The Tourism Export Council of New Zealand’s (TECNZ) website is where you will find a list of all the Inbound Tour Operator (ITO) members, including details on what markets they work in, the types of travellers they focus on and their key contacts within the company. This is a great resource to help you start to determine which ITOs might be a great fit for your business to work with. www.tourismexportcouncil.org.nz 
  • Pricing your Tourism Offering
  • How to work with Trade

Remember: Commissions are an investment, not a cost. View commission as a way to acquire new customers and grow your business. Regularly review and adapt your commission structure. As your business and the market evolve, your commission structure should too.