Integrating Tourism into Agricultural Operations
This course is designed for agricultural operators seeking to diversify their income streams and enhance sustainability through the incorporation of tourism activities on their farms or agricultural properties. Participants will learn about the fundamentals of agritourism, including planning, marketing, and management strategies tailored to their specific agricultural context.
Course Objectives:
- Understand the concept of agritourism and its benefits for agricultural operations.
- Learn about different types of agritourism activities and their suitability for various agricultural settings.
- Develop skills in planning and designing agritourism experiences that complement existing agricultural operations.
- Explore marketing strategies to attract tourists and promote agritourism offerings effectively.
- Gain insights into managing agritourism activities while maintaining the integrity of agricultural production.
- Understand the legal and regulatory considerations associated with agritourism ventures.
- Learn from case studies and best practices in successful agritourism integration.
- Develop an Agritourism Action plan
Course Delivery:
Combination of lectures, case studies, group discussions, and hands-on activities
In-person and online course work.
5 x half day in-person workshops
Online resources and support materials for continued learning
Assessment:
Participation in class discussions and activities
Presentation of an agritourism action plan or case study analysis
Prerequisites:
Basic understanding of agricultural operations and business management principles
Access to relevant farm or agricultural property (preferred but not required)
Target Audience:
Agricultural operators and farm owners interested in diversifying income streamsRural entrepreneurs and stakeholders in the agritourism industry
Duration:
The course can be delivered in a modular format over 5 half days or as an intensive workshop spanning 3 days, depending on participant needs and availability.
Participants:
The course can be delivered for a minimum of 6 business owners and a maximum of 12.
Cost:
$2,000 + gst per person.
For additional details and registration, reach out to Soda In here