Thermal Explorer Highway Regional Events Fund
The Thermal Explorer Regional Events Fund includes the Waikato, Rotorua, Taupō and Ruapehu regions and is managed collectively through the Event Investment Panel (eight representatives from the four regions).
A total of 49 events being staged across the Waikato, Rotorua, Taupō and Ruapehu regions have been offered funding.
- Waikato – 19 events
- Rotorua – 16 events
- Taupō – 9 events
- Ruapehu – 4 events
- Multiple regions – 1 event
Events receiving funding support are a mixture of new and existing covering diverse interest areas such as business, sport, fitness, trail running, cars, music, and culture.
In total, the events are predicted to attract approximately 370,000 people, with two-thirds being visitors from outside each host region. Some events have three-year funding agreements while others received one-year investment to boost their development.
The Panel also focussed on developing events sector capability across the Thermal Explorer regions with a series of roadshow events held in 2023 and 2024. For more information please review the below important links and timeline.
Important links and information
For more information
Lead Entity for the Thermal Explorer Highway Regional Events Fund (REF):
Hamilton & Waikato Tourism
Email: ThermExREF@waikatonz.com
If you would like to register to receive updates and information about the Thermal Explorer Highway REF, please subscribe here
Background
The Thermal Explorer Regional Events Fund is part of the $50 million Regional Events Fund announced by the New Zealand Government in September 2020 as a result of COVID-19. The purpose of the fund is to stimulate domestic tourism and travel between regions through hosting of events, which is intended to replace expenditure from international tourists. Please visit www.mbie.govt.nz for further information.
The purpose for the Thermal Explorer Regional Events Fund is a contestable fund that will be utilised to focus on developing, securing or enhancing new and existing events to become long term sustainable “iconic” or “anchor” events for the regions; and to support capability development of the event ecosystem in the four regions of the Thermal Explorer area.